The Block Editor/Gutenberg: Why you should be using it

At Yoast, we truly believe you should be using the Block Editor (formerly known as Gutenberg) in WordPress, simply because it’s a much better experience than the ‘classic editor’. Unfortunately, when we look at our statistics, we see that a large segment of our users still uses the classic editor. This makes us sad, but […]

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Should you keep old content?

Writing a blog post can be a challenge. It is hard work, but afterward, you’re probably proud of what you have created. No way you are ever going to throw those beautiful articles away, right? But what should you do with blog posts that are really, really old? Should you keep all of those? In […]

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User research: the ultimate guide

When you want to make some considerable improvements to your website, what’s the best place to start? At Yoast, we feel that research is always one of the most important things to do. It’ll help you find out what needs work, why it needs work, and of course, what you have to do to make […]

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Yoast SEO Import & Export features

When you’re a web developer or SEO, working with many clients, you probably have a set of settings for Yoast SEO for WordPress that you prefer. You might have a default title template, for instance, default XML sitemap settings, etc. This post will teach you how to easily apply those settings to a site quickly using […]

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How to create the perfect meta description

The meta description is a snippet of up to about 155 characters – a tag in HTML – which summarizes a page’s content. Search engines show the meta description in search results mostly when the searched-for phrase is within the description, so optimizing the meta description is crucial for on-page SEO. What does a meta […]

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Google Search Console and the structured data Enhancements report

Google Search Console is an incredibly important tool for website owners. This tool shows you how your site appears in Google’s search results. It also shows you what to improve to make the most of your listings in the results. One of the many cool features of Search Console is the structured data analyses found […]

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Engaging your online audience: 8 practical tips

Before I started working at Yoast to develop our Yoast Academy training courses, I worked as a high school teacher. After starting my job at Yoast, I quickly realized that the educational principles I came across in my previous job were really powerful tools in the online world as well. In this article, I’ll explore […]

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Yoast SEO 12.3: Transition words in Hungarian

While some of our checks are independent of languages, Yoast SEO has special skills to adapt the various content analyses to different languages from around the world. In Yoast SEO 12.3, we’re taking the first steps to add another language to the list: Hungarian. In addition, this release features a number of enhancement and fixes. […]

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Celebrating 10 years of Yoast: YoastCon 2020!

There were rumors. People were talking. People were asking questions. And now… we can finally tell you all about the next YoastCon! It’s going to be a very special edition. A legendary edition. And, a birthday party! YoastCon 2020 will take place on 24 April 2020. We will celebrate our 10 year anniversary. And… we’d […]

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Supporting older versions of WordPress

As soon as WordPress 5.3 comes out, Yoast will only support WordPress 5.2 and WordPress 5.3, and not versions before that. This means we’ll end our support for WordPress 4.9, which we’d kept alive for a little bit longer than usual to allow people to transition to WordPress 5.0 and the classic editor. I’d like […]

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