Advancing the next generation of women leaders — Watermark Conference takeaways

“To go fast, go alone. To go far, go together.” This African proverb quoted by Indra Nooyi, former chairman and CEO of PepsiCo, couldn’t have […]

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How to write the best email subject lines

Writing great email subject lines is a bit tricky. On the one hand, they’re important: People won’t open emails with bad subject lines, but it’s […]

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How to build a WordPress website for the first time

This post was originally published on Dec. 30, 2015, and was updated on July 18, 2019, and Feb. 20, 2020.  Why learn how to build […]

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6 places to find stock photos of real, powerful women

This post was originally published on March 18, 2019, and was updated on Feb. 19, 2020. Looking for realistic stock photos of women and feeling […]

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Networking for women: 7 ways to work your network for leads and clients

This post was originally published on March 19, 2019, and was updated on Feb. 19, 2020. There is a big ugly misconception about women entrepreneurs, […]

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13 email marketing tips to captivate customers and drive sales

Being an entrepreneur today is easier than ever, with so many opportunities, tools and services to promote a new business, service or product to millions […]

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Wicker Goddess founder Sarah Small brings dream to life with help from Websites + Marketing

It used to be that when someone didn’t like their job, they had one option — find a new one. But increasingly, they’re realizing that their […]

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20 characteristics of successful entrepreneurs

Entrepreneurs and their businesses vary greatly depending on their individual goals, industry, product or service. However, the characteristics of successful entrepreneurs are extremely similar, no […]

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Harsh Realities of Being an Event Planner

Living the life of an event planner comes with some pretty amazing highs. Like receiving your 50th five-star review, or hearing back from your sponsors that your event was the best partnership they’ve ever had. But with the highs come the lows. Waking up at 3 am stressing over a particularly demanding client. Scrambling through […]

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All You Need to Know to Host a Stellar Canada Day Celebration

While we’re still cleaning up sequins and tinsel from celebrating the new year, love is already in the air for Valentine’s Day. With time continuing to fly at mach speed, that means summer holidays are right around the corner. Americans may think they wear the national pride crown because of the Fourth of July — […]

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